A URL for Your Health Records

Health is a complicated subject: usually you care about it only when there's something wrong. Google's Adam Bosworth realized people aren't in control of their own health information.

"There is no place individuals can go to get a comprehensive set of health and medical information about themselves. Access to this comprehensive information can be vital to proper and timely diagnosis of the patient, to the patient getting the best possible treatment, and, perhaps sometimes overlooked, to the patient getting the best possible ongoing care and support after the initial treatment, especially for chronic illnesses. (...)

We need to put control into the hands of the sick and their caregivers and to gently suggest that those who treat them, medicate them, test them, or diagnose them, are out of date if they do not instantly deliver this information to the patient. Once this happens, we will see truly great decision support systems and specialists and health coaches help the hapless patients much more rapidly determine what is truly wrong with them."

Your health record can be shared between healthcare providers if that's necessary, so an easy-to-access health URL that works like a private Google Docs document, to which you can invite people, is just an evolution.

This is one of the preconditions of a Google Health product, that manages health records and helps people use them better.

Yahoo Strives for More Innovation

Note: This conversation is not real.


August, Yahoo HQ.

Yahoo User Experience Design Employee: I was googling for ... err ... I was testing Google's usability when I've noticed that Google has changed the "more" link from their homepage. They have a small menu with links to other services. Now we have to add it too...

Yahoo Product Manager: I think we should wait. You know what happened when Google launched Gmail and we suddenly decided to increase the storage from 4MB to... 250MB.

After three months.

Yahoo User Experience Design Employee: I've noticed that Live.com has a "more" menu. Now we're the only one that doesn't have it. Our users will think the competitors are better because they have... more.

Yahoo Product Manager: Oh no. Quick! Add some services. Make sure we have 5 services like G, and "more" doesn't have a capital M.

After one month.

Yahoo Product Manager: Is it ready?

Yahoo User Experience Design Employee: Yes. I cried a little when I had to move the Directory to the more menu. Once our core product, now next to Jobs and News...

Yahoo Product Manager: Don't worry. Google removed it. Now what do you think: should we increase Yahoo Mail storage? You know, just in case.

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