I've previously reported about Gmail's experiments with image ads and personalized ads, but it seems that these tests are two pieces from a puzzle: a new ad-matching system for Gmail.
New York Times reports that the new algorithms try to find better ads. "Alex Gawley, Google's senior product manager overseeing Gmail, (...) said Gmail's revamped ad-matching system, now in limited tests, analyzes context as well as the content of an individual message. It looks at what he calls 'signals in your inbox,' like whether you open messages with particular keywords and don't open those with other keywords."
Gmail will also include static image ads. "For example, an e-mailed offer for a ski package showing a skier on the slopes could be accompanied by an ad on the right side of the screen, showing a competing offer, replete with another skier coming down another slope. Mr. Gawley said the image used in the ad would be static, not animated, and would be used only in cases where the e-mail message itself showed images."
Gmail's new ads will still be related to your messages, but Google will add other signals that will make the ads an extension of your inbox. Just like Google shows small images ads next to images search results and uses your preferences to personalize ads, Gmail's contextual ads will improve using more data.
As long as the ads are relevant, moderately useful and they aren't distracting, Google is still on the right track. It might take a while to get used to the image ads, but the ad displayed below the messages and the list of messages will be the most obnoxious. "Gmail presents a single text ad when you look at an inbox view and haven't selected a particular message," according to the New York Times.
Labels
Web Search
Gmail
Google Docs
Mobile
YouTube
Google Maps
Google Chrome
User interface
Tips
iGoogle
Social
Google Reader
Traffic Making Devices
cpp programming
Ads
Image Search
Google Calendar
tips dan trik
Google Video
Google Translate
web programming
Picasa Web Albums
Blogger
Google News
Google Earth
Yahoo
Android
Google Talk
Google Plus
Greasemonkey
Security
software download
info
Firefox extensions
Google Toolbar
Software
OneBox
Google Apps
Google Suggest
SEO Traffic tips
Book Search
API
Acquisitions
InOut
Visualization
Web Design Method for Getting Ultimate Traffic
Webmasters
Google Desktop
How to Blogging
Music
Nostalgia
orkut
Google Chrome OS
Google Contacts
Google Notebook
SQL programming
Google Local
Make Money
Windows Live
GDrive
Google Gears
April Fools Day
Google Analytics
Google Co-op
visual basic
Knowledge
java programming
Google Checkout
Google Instant
Google Bookmarks
Google Phone
Google Trends
Web History
mp3 download
Easter Egg
Google Profiles
Blog Search
Google Buzz
Google Services
Site Map for Ur Site
game download
games trick
Google Pack
Spam
cerita hidup
Picasa
Product's Marketing
Universal Search
FeedBurner
Google Groups
Month in review
Twitter Traffic
AJAX Search
Google Dictionary
Google Sites
Google Update
Page Creator
Game
Google Finance
Google Goggles
Google Music
file download
Annoyances
Froogle
Google Base
Google Latitude
Google Voice
Google Wave
Google Health
Google Scholar
PlusBox
SearchMash
teknologi unik
video download
windows
Facebook Traffic
Social Media Marketing
Yahoo Pipes
Google Play
Google Promos
Google TV
SketchUp
WEB Domain
WWW World Wide Service
chord
Improve Adsence Earning
jurnalistik
sistem operasi
AdWords Traffic
App Designing
Tips and Tricks
WEB Hosting
linux
How to Get Hosting
Linux Kernel
WEB Errors
Writing Content
award
business communication
ubuntu
unik